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Jim's PPC Landing Page Generator

About Landing Page Generator

A free tool that allows you to easily create 100's of keyword specific landing pages for all your SEO and PPC campaigns. No need to know any HTML and new templates are always being added.

Author Information

Jim Yaghi, author of Landing Page Generator is a network marketer who is known for his use of attraction marketing online to attract as much as 30,000 leads a month using only ONE advertising medium. He teaches home business owners to sponsor reps using the same principles of advertising using what is known as Pay-Per-Click. A paid method of advertising for highly targeted leads using search engines. Although his method is a paid one, he uses precise scientific advertising to retrieve highly qualified prospects that PAY to be prospected and sold to. Jim is also author of a very popular network marketing course titled PPC Domination and also offers a free Home Business course titled "8 Days to Cashflow". He maintains an entertaining blog titled Jim's Coffee Adventures where customers of his products can receive training and support. His background is in software development and natural language processing. So he also offers a number of software and marketing tools that automate some of the boring parts of marketing such as the Landing Page Generator.

Landing Page Generator Website

The tool's official website is found at:

www.JimYaghi.com/capture_generator

Landing Page Generator Reviews

**IMPORTANT NOTICE** Jim's Landing Page Generator is a tool developed and maintained by the owners of this website. So this review is somewhat biased.

A good PPC Lead Capture Page has the following components:

Headline: Get Attention Quickly

Headlines have the most influence on whether or not your page converts. Because if it doesn’t get attention immediately, people will leave soon after clicking without reading anything else. This will cost you more money per lead and increase your site’s bounce rate. Which has the nasty effect of lowering your quality score and giving you a big fat Google Slap.

That’s why, headlines are tested and re-tested by all marketers to find the best wording that gets maximum impact. An excellent tool to do your own tests is the Google Conversion Optimizer.

Marketers agree that sans-serif fonts like Tahoma and Arial give best results for headlines. And when the type is in red colour against a white background, it has a psychological effect of getting attention. You can even use red sparingly on your page to move people’s eyes down to important components on the page like the submit button for your optin box.

Do not obstruct view of your headline with a banner or space-filler graphics. That will kill your conversion rate because it takes attention away from the most important part of the page most responsible for conversion.

Keep your headline short and write your main benefit in the most attractive way possible.

Example:

  • How I Made $250,000 My Sixth Month Marketing Online
  • How To Make $10,000 Per Day From Your Home Business
  • How I Made Google My Bitch & Forced It To Send Me 1,000 Qualified Home Business Leads Yesterday
  • Imagine, 200 New Customers At Your Business Door Every Day

Sub Headline: Make an Offer or Bribe

Your subheadline or next bit of text directly after your headline should tell people the action they need to take in order to receive that benefit. Think of it like a secondary headline and it should offer an exchange of some kind that compels them to keep reading down the page. Before you start writing a landing page, decide what you will give people for free in exchange for their email address. A sales pitch or a bizop presentation will NOT do.

There must be a genuinely good reason and easily identifiable benefit they will received when they sacrifice their email address. After all, although you may not spam them, they do not know you and they worry that you will subject them to POTENTIAL unwanted email or high-pressure phone sales. Unless the benefit is so strong that the risk becomes negligible, they will not optin.

Write your subheadline carefully and think of it like a trade. Help them live beyond their next action and pose it in the present tense if you can.

Example:

  • In the Next 3 Minutes, You Will Have In Your Hands the Keys to a Revolutionary Marketing System That Brings You Customers and Cash At Will
  • 15 Minutes From Now, You Will Receive a Personal Phone Call From Me & Know Exactly What to Do This Year to Quit Your Job And Earn From Home Full Time

Short Bullets Packed With Benefits

The bullets or body of your landing page is designed to give prospects more reasons to take the next desired action of submitting their contact information. You can present it as bullets, a few short paragraphs of text, or a video.

You need to think of 3-5 reasons that matter to them why what you are about to share is important. Your company being in the ground floor is not a reason that matters to them. Nor does it matter who your founder is, that he is a scientist, or that your comp plan is the highest paying in the industry.

Instead, you should be telling them how these things affect them.

Example:

  • Speak with an experienced entrepreneur who will take you through all the steps necessary to start profiting in your first week of Home Business ownership
  • Have an ENDLESS supply of customers, putting money in your pocket daily by discovering a revolutionary product exclusive to our partners which cures obesity forever. (Remember that 60% of all Americans have this problem and want a quick and easy solution you can give them).
  • Sell with confidence in your sleep by using our online marketing system which takes care of all marketing and advertising for you.

Clear Call to Action

Your optin box must be accompanied with a clear call to action. But that’s not all. You need to give prospects a real reason that makes sense for why you need their  phone or email address to share further information with them. Remember the squeeze page or lead capture page is a gateway to the rest of your content only accessible by a key piece of information they give you.

If you’re going to give them access to a private members area, you will need an email address to send them the password.

If it’s an e-mail based course, explain this and tell them that they must supply their email to receive the course.

If you are going to give a phone consultation, then, obviously you would need their phone number.

These are all good reasons to request contact information. As long as you are clear about it, people will be able to make the decision whether they want the next piece of information badly enough to reveal personal information to you.

Example:

  • “Type your name and phone number below to receive a free 30 minute phone consultation and I’ll show you exactly how to advertise your Home Business online.”
  • “Enter your email address below to receive full access to our members-only area.”
  • “Tell me in the box below your best email where I can send you the 11-day E-Mail-only course for Free.”
  • “Type your E-Mail below to be notified whenever new posts like this are added to the blog”

Support Offered

Currently only supports iContact and aWeber autoresponders.

Product Guarantee

No guarantee is offered, as the software is free. If you don't like it, don't use it!

Our Verdict

Landing Page Generator is a very simple and easy to use tool with clear instructions. Anyone who wants to produce keyword targeted landing pages to use with PPC will benefit greatly from it. It is lacking in templates currently and the last template has a problem and doesn't work correctly. However, you'll find for the price (free), it's a time-saver.

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